"If You Can't See Where You're Going,
Ask Someone Who Has Been There Before"
Just the Beginning...
Are you ready to take the leap and start an online business, but need a little guidance? Or have you already started one and are frustrated at your lack of traffic, visitors, or customers? Or do you know that "time is money" and you'd rather have someone kickstart your business for you, rather than spending time to learning the "ins and outs" of building a blog, website, or digital marketing campaign?
Unfortunately, when it comes to building an online presence, it's not as simple as "build it and they will come." Time after time I run into people who, sadly, invest a ton of time and money into a blog or website with excitement for their new adventure; they are so excited to start this new chapter and have high hopes. But once their business is launched, they sit, and wait, and....crickets. Nothing. Not a single visitor, subscriber, or customer.
That happened to me when I first started on my online journey, and I set out on a mission to make sure that didn't happen again.
When you first choose to begin an online business, it's easy to think that building your blog or website is the biggest hurdle. And admittedly, it *IS* one of the first major challenges you must overcome. Not only do you need to build a site that looks professional and is functional for your purpose, but it needs to be built in a way that Google likes it and finds it, and then connects you with the people looking for you.
And unfortunately, that's a lot tougher than it seems.
Not to mention, that's just the beginning of your online journey. Building an online business takes strategy, planning, and unrelenting dedication. And more often than not, each of these can benefit from someone who knows the world of online marketing and can save you time, money, and frustration.
"A goal without a plan is just a wish...."
What does a Small Business Marketing Consultant Do?
An online marketing consultant is an expert in the world of online business. He or she can save you time, money, and frustration by offering guidance, suggestions, and strategies that are custom-tailored for you, your business, and your goals.
Digital Marketing AND Design...
A "Unicorn" in Online Marketing
In the world of online marketing, there are usually two different types of people; those who do design, and those who understand "optimization." It's almost impossible to find someone who understands both; and yet it takes both to make a site successful.
SEO, or "search engine optimization," is just a fancy word for "building a blog or website so that Google knows to connect you with the people who are looking for you." In other words, when someone types in a search term at Google that matches what you offer, if you have an optimized site then you have a better chance at being one of the sites that Google suggests on the search results page. This means you just landed another potential future customer, for free.
But it doesn't just happen the moment you build a site; you have to take very strategic steps to make sure your site is optimized.
The most annoying thing is to find "developers" who create websites for people, but don't know a single thing about optimization. Actually, the worst thing is finding people who SAY they know optimization but they don't; and I see this all the time. They are doing their customers a huge disservice; because it does not matter how beautiful your website is, if your future customers can't find you, it's absolutely worthless.
So I set out to become a "one-stop-shop." A small business marketing consultant that can do as little or as much as you need to help you make your business a success, all in one stop. From web design to optimization to content creation, I can guide, teach, or do as much as you need.
How I Can Help You With Your Business
Personalized Key Word and Site Plan
The foundation of SEO is building your site with keywords. I have a "secret resource" to figure out your ideal keywords for your niche; I'll personalize your list and your Site Plan as well.
Small Business Consulting
Need to talk with somebody about your idea? About where to focus your time and resources? I offer hourly consulting services to help guide you so you start off in the right direction.
No Judgment, No Commitment, and No Obligation
No matter where you are in your process, I can help you plot out your next steps to success.
- Need an idea what type of business to start? I can help you narrow down your options based upon proven keyword search techniques, which tell you what people are looking for and how much competition you'll face.
- Need a website or blog? The hardest part is getting the foundation in place, the "behind the scenes" coding, and the basic templates in place. I'll get you started and then teach you how to edit and build your own pages, so you aren't a financial slave to a web designer forever.
- Need some help with Search Engine Optimization (SEO)? Don't beat yourself up; it's an incredibly complex, mysterious, and constantly-changing topic. I spend hours upon hours researching the latest updates, so you don't have to.
Not sure what you need? Trust me, there's no judgment here! I've been where you are; so confused and frustrated, and tired of reaching out to techie people who made me feel dumb for not "knowing code" and for not learning how to hack sites by the age of five. Just drop me an email and we'll go from there!
...and I promise I won't stalk you or make you feel obligated to commit to anything; I love to talk about people's dreams, so let's see if there's a way I can help. If not, no worries or commitment or guilt trips at all. Pinky-swear.